When an idea has to work
An idea is easy until it has a job to do. Then it gets interesting.
Read the essayWhat makes an idea work, why repetition pays off, how things look from the other side and what feels ordinary somewhere else.
An idea is easy until it has a job to do. Then it gets interesting.
Read the essayWhy early starts, training and the same structure every week are the opposite of boring.
Read the essayI can be certain about my own direction and still be interested in someone else’s.
Read the essayOn travel, and why the ordinary things are the ones worth noticing.
Read the essayLess about what it can do than about the moment a familiar task suddenly works differently.
Read the essayTry a different word, or return to all essays.